Depending on the nature of the survey, we have more or less room for maneuver when formulating the questions. Some large-scale surveys are extremely standardized, whereas others allow our experts to make constructive suggestions. Our technical department then performs the development work, making it possible to call the respondents and collect their responses efficiently and accurately.

We believe that a telephone surveyor must have a cheerful, pleasant character. Given that some surveys can take as much as 30 minutes, you have to be able not only to persuade the respondents to talk to you but also to guide them calmly through to the end of the survey. Your aim is to get them to give you genuine, honest answers.

While the quality of the contact list and the questionnaire are obviously extremely important,
surveys also require excellent HR organization (respondents are often called in the evening after work) as well as well-trained and well-coached telephone surveyors.